Ad memoirs

Look! It's them blokes out of Mad Men! (They have nothing to do with this article)

Adman Sir John Hegarty has written a memoir about his time in the ad game. The Independent asked me to compare and contrast it with a bunch of other memoirs by ad folks. I’d read them all when I was writing my own ‘funny and fascinating’ (Daily Telegraph) book about advertising, which was called Get Smashed and can still be bought in book shops and online for about 1p. Anyway, here is the article. If you know you wanna read an advertising memoir but you’re just not sure which one to choose, this is the guide you’ve been waiting for!